A £310M Wind Turbine Factory Launch with Health and Safety at its Core
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A £310M Wind Turbine Factory Launch with Health and Safety at its Core

A £310M Wind Turbine Factory Launch with Health and Safety at its Core

BACKGROUND
The Siemens Blade Factory opening, revealing the manufacture of the first Siemens turbine blade in Hull, presented an opportunity to engage with customers and the local community.

OBJECTIVE
To unveil the first blade and celebrate the completion of the factory to an audience of Siemens Senior Management, MP’s, Dignitaries and the media. The factory was a huge investment in the local area and a boost to Hull’s economy – this needed to be shared and celebrated.

PROGRAMME SUMMARY
Guests arrived mid-morning to the hospitality venue for the initial speeches and awards, followed by lunch. What was originally a blank canvas with no facilities, flooring or heating, became a superb venue with full creative production including a 5 metre bespoke LED HD screen. Factory tours took place in intervals and guests also had the opportunity to step inside a virtual reality helicopter to experience what an offshore windfarm looks like from above! The event was a huge success, with media coverage in both local and national press and TV.

DELIVERABLES:

  • Substantial Health and Safety documentation
  • Full production and logistical management of the launch
  • The transformation of a blank canvas Switchgear Tent into a Hospitality Venue fit for VIP’s
  • The creation of an exciting platform from which to engage with the audience

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