About us - Primarylive
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About Us

About us

We are Primary

Primary has seen significant growth since it was first established in 2009. As a highly respected Live Events and Exhibition agency, we create long lasting partnerships with our clients. Some of the world’s leading brands trust us to deliver time and time again. Our creative team of event professionals work with passion and enthusiasm and take pride in our CSR goals and responsibilities.


Primary believes in supporting the local community. Where possible we will use local suppliers to provide services for our events, supporting the local community both commercially and environmentally.

We raise money, support local and national initiatives and give time to support local charities as well sponsoring our own staff members who have personal charity and community commitments.

Primary encourages our clients to support us with our community approach, offering donations to local charities on compilation of our feedback forms.

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Market Place

Primary’s dealings with the market and suppliers is coordinated through our ISO 9001 / 14001. Each of  our suppliers holds full Public Liability Insurance alongside a current Health and Safety Policy. We vet our suppliers and ensure, where appropriate, rigorous risk and method statements are present.

It is our responsibility to provide both ethical and environmentally friendly projects to our clients. We monitor our impact on our surroundings, the industry and persons within it.

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Primary holds ISO 14001 to ensure our responsibilities to the Environment are implemented, controlled and reviewed. A copy of our Environmental Policy can be acquired by contacting us directly.

We endeavour to minimise our impact on the environment both at our main offices and onsite in locations around the globe.

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Awareness of all environmental issues within the team means that we take all measures available to promote sustainability. We recycle as much as possible both within the head office and where fabrication at our events is required.

We provide a fair and supportive working environment for all employees, regardless of their age, gender, marital status, sexual orientation, disability, race, colour, nationality, ethnic origin, religion or association to any political party

We expect every staff member, visitor, freelance worker or supplier that we come into contact with to be treated with respect.

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Why & How We Do it

Our highly creative team ensure that each project is delivered with flare, passion and dedication. We build our teams from all walks of life giving our clients dynamic and inspirational people to deliver their projects.

How Can We Help?

The Team

Dan Stevens
Managing Director

Leading the way with all things Primary with 25 years in the industry. Primary’s owner delivers the all-important client focused approach to the business.

Anne Marshall
Financial & Commercial Director

The numbers that count, ensuring compliance and value is offered to our clients every step of the way.

Sam Lunn
Head of Live Events

It's all about the Live, delivering first class project management throughout the operations team, throughout EMEA.

Katie Copping
Key Account Manager

The solution is key, ensuring our clients receive first class service throughout the project lifecycle.

Will Breen
Key Account Manager

Relationships matter, communicating at every level to ensure we exceed your expectations.

Georgina Reece
Key Account Manager

Personal and personalised, ensuring each and every client project delivers on its key messages.

Amanda Evans
Communications Manager

Brand exposure first, communicating Primary’s creativity to the world at large.

Frederike Robins
Production & Exhibitions Manager

Some creative flare! Providing innovative solutions for your live event or exhibition.

Laura Brown
Project Manager

With a little bit of flair, those little additions can go a long way, It's all in the detail.

Katy Darby
Project Co-Ordinator

Planning, planning, planning, ensuring the project teams and clients are on track every step of the way.

Georgia Perdicou
Project Co-Ordinator

It's all in the detail, at every point, at every milestone ensuring exceptional delivery of our projects.

Want to join an
award-winning team?

Planning an event or a live communication?
Together we will turn ideas into something truly great!

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